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Glossary

Geo-grid

A geo-grid checks a business's map-pack rank for one search from many points laid out across its service area, such as a 7×7 grid of 49 points, and shows the results as a colored map. It reveals where the listing ranks well and where it fades, which a single check from one address can't show.

What it doesn't do: RankUpside doesn't run geo-grids. It checks map-pack presence from the client's city once a week.

Updated

How a geo-grid works

You pick a search, a grid size and a radius. The tool runs the search as if from each point of the grid and records the business's map-pack rank at each one, then colors a map: strong near the office, weaker toward the edges, or the other way round.

Local Falcon, the tool that defined the category, offers grids from 3×3 to 21×21 points. Its knowledge base suggests a radius of about 2 miles for urban areas, 5 for suburban and 10 for rural (checked Oct 20, 2026).

What it costs

Geo-grid tools usually charge per grid point. At Local Falcon one credit is one grid point, so a 7×7 scan uses 49 credits, and plans run from $24.99 to $199.99 a month (Local Falcon pricing, checked Oct 20, 2026). Bigger grids and more searches multiply the credits.

How RankUpside handles the map pack

A weekly live rank check of up to 50 searches per client runs from the client's city. It records whether a map pack shows, who is in it and whether the client is.

The Map pack finding tells the agency when a #1 organic page is losing clicks to the pack and points to Business Profile work. For a full heatmap across the service area, use a geo-grid tool alongside it.

When you need one

When a geo-grid is worth running
SituationGeo-grid?Why
Service-area business across a wide metroYesRank changes a lot from one side of the area to the other
Single storefront in a dense areaOftenDistance decides who shows a few blocks away
Reporting map-pack trends weeklyA single point is enoughOne fixed location shows the trend over time

Related term: Map pack

The map pack is what a geo-grid measures, point by point.

Map packMap packThe block of three Business Profile listings with a map in local results.

Geo-grid: questions.

Does RankUpside have a geo-grid rank tracker?
No. It checks each client's searches from the client's city every week and records whether a map pack shows and who's in it. Agencies that need grid heatmaps use a geo-grid tool such as Local Falcon alongside it.
How big should a geo-grid be?
It depends on the service area. Local Falcon's knowledge base suggests a radius of about 2 miles for urban areas, 5 for suburban and 10 for rural. Bigger grids cost more credits per scan.

Connect a client and see their first report.

The first report builds from 13 weeks of Search Console history as soon as you connect. Start with 3 client sites.

What your client sees each weekSample data
Oxbow & Vane

Weekly search report · Copperline Gutters

Sep 14 – Oct 11, 2026 vs the 4 weeks before

Copperline Gutters got 27 clicks from named buyer searches in the last 4 weeks, up 23% from the 4 weeks before. Google hides the search terms behind 84% of all 289 search clicks. Rankings rose across the site: pages that steadily show up are up about 2.4 positions.

Buyer clicks23%
27from 22
All search clicks14%
289from 253