RankUpside matches each won deal from a client's CRM to the page the customer landed on, then splits its value across that page's Google searches by share of clicks over 13 weeks. Searches Google hides keep their own line, so no single search is over-credited. It's an optional, allocated figure that sits beside the click trends.
What it doesn't do: Search Console has no visitor-level data, so this is an allocation by click share, not proof that a search caused a sale. Deals without a landing page show as unmatched.
Updated · Data through · Sample data
| Search | Clicks | Share of page clicks | Allocated |
|---|---|---|---|
| gutter repair fairview/services/gutter-repair | 3 | 18% | $150 |
| gutter guard installation/ | 3 | 3% | $121 |
| fairview gutter repair/services/gutter-repair | 2 | 12% | $100 |
| gutter cleaning fairview/blog/gutter-cleaning-fairview-cost | 12 | 25% | $85 |
| gutter covers installation/ | 2 | 2% | $81 |
| 1 more buyer search | 3 | $21 | |
| Other searches and searches Google hides | $4,832 | ||
A won deal joins to the page the customer landed on. Its value is split across that page's searches by each search's share of the page's clicks over 13 weeks. The share Google doesn't name stays on its own line, and deals that can't be matched are listed apart.
No landing page, or a page with no search clicks in the window: the deal is listed as unmatched and isn't credited to any search.
More on this:The formula, with a worked exampleClick-share attributionAllocated revenueHidden searchesAttribution docs
Upload a CSV from any CRM with a date, an amount and a landing page. Post deals to a webhook with a key per client site, one at a time or up to 500 per request. Or add the form snippet, which puts landing_page and lead_source on every form so the CRM keeps them.
POST /api/hooks/revenue Authorization: Bearer rk_•••••••• { "id": "D-1042", "date": "2026-10-14", "landing_page": "https://copperlinegutters.example/", "amount": 4200, "status": "won", "source": "organic" }
Set it up:CSV importWebhooksForm snippet
Calls and form leads from CallRail or WhatConverts arrive by webhook with their landing page. When a won deal comes in with the same phone or email within 120 days, it links to the lead. Phone numbers and emails are kept only as salted hashes, plus the last two digits of the phone.
Calls and leads
From CallRail · Copperline Gutters
| Landing page | Type | Source | Length | Phone | Won deal |
|---|---|---|---|---|---|
| / | Call | google / organic | 4:12 | …42 | $4,200 |
| /services/gutter-repair | Call | google / organic | 2:37 | …07 | $850 |
| /blog/gutter-cleaning-fairview-cost | Call | google / organic | 1:48 | …63 | $340 |
| / | Business Profile call | gbp / maps | 3:05 | …18 | Kept apart from search |
Phone numbers are stored as salted hashes; only the last two digits show. A won deal links to a lead with the same contact within 120 days.
Search revenue should only hold deals that came from search. These rules keep other channels and unknowns out of it, and each is shown, not hidden.
| Deal | What happens |
|---|---|
| Source names ads, social, email, Yelp or the Business Profile | Excluded from search revenue and counted under other channels |
| Blank source | Counted, and flagged so you can fix the source |
| No landing page | Listed under unmatched deals |
| Landing page with no search clicks in the window | Listed under unmatched deals |
| Open or lost | Open shows as pipeline; lost isn't revenue |
Once won deals exist, the report adds Pages that brought paying customers and the searches behind them. Without deals, it still leads with what moved, why and the fixes, and shows the search traffic value at ad prices instead (market data).
Next:See the sample reportShow SEO revenue to clientsSEO revenue calculator
Pages that brought paying customers
| Page | Won | Allocated |
|---|---|---|
| / | Gutter guard install | $4,200 |
| /services/gutter-repair | Gutter repair | $850 |
| /blog/gutter-cleaning-fairview-cost | Gutter cleaning | $340 |
Copperline Gutters · fictional deals. The section appears only when won deals exist.
The first report builds from 13 weeks of Search Console history as soon as you connect. Start with 3 client sites.
Weekly search report · Copperline Gutters
Sep 14 – Oct 11, 2026 vs the 4 weeks before
Copperline Gutters got 27 clicks from named buyer searches in the last 4 weeks, up 23% from the 4 weeks before. Google hides the search terms behind 84% of all 289 search clicks. Rankings rose across the site: pages that steadily show up are up about 2.4 positions.