A white-label report is a client report that carries only the agency's brand: its name, logo and colors. The software that built it stays invisible to the client. Fuller white-label setups add a custom report domain, a branded email sender and a client login, which not every tool offers.
What it doesn't do: White-label covers branding, not ownership of the data. The client's Search Console data still belongs to the client.
Updated
| Item | RankUpside |
|---|---|
| Agency logo | Yes |
| Agency color | Yes, one accent, contrast-checked |
| Agency name and contact details | Yes |
| No vendor name, no data supplier names | Yes |
| Private link | Yes, replaceable, not indexed |
| Yes, with the agency's letterhead | |
| Custom report domain | Not yet |
| Branded email sender | Not yet |
| Client login | Not yet |
| A different brand per client | Not yet: one brand per workspace |
The agency sets its name, logo and one accent color once, in Settings › Branding. "Pull from your website" fills them in for review. The color is checked for contrast and its lightness adjusted only where text or chart marks would be hard to read, in light and dark mode.
Each client gets a report at a private link, with Download PDF and the agency's contact strip. Creating a new link turns the old one off. The report never shows the software's name or the data suppliers.
Sample data: the sample report switches between three fictional agencies, Oxbow & Vane, Quillmark Search and Lumen Yard, on the same fictional client.
The first report builds from 13 weeks of Search Console history as soon as you connect. Start with 3 client sites.
Weekly search report · Copperline Gutters
Sep 14 – Oct 11, 2026 vs the 4 weeks before
Copperline Gutters got 27 clicks from named buyer searches in the last 4 weeks, up 23% from the 4 weeks before. Google hides the search terms behind 84% of all 289 search clicks. Rankings rose across the site: pages that steadily show up are up about 2.4 positions.